We encourage you to kiss risk goodbye and integrate customer research into your company DNA.  Our quick-quiz and freebies help get your head in the game.

Heck yeah, love me a freebie

So you're not sure which marketing research direction is right for you? Bamboozled by focus groups, surveys, interviews, the thought of experimenting just makes you want to throw your arms up into the air?

They all have completely different purposes and outcomes, so you first want to ensure the work you undertake will actually get the type of results you need.

We understand market research can be a complex beast at the outset, so to be sure take our super-quick (and drop the mic sort of fun) quiz.

Well lean right in and take the quiz

Not sure where to start?

quiz ME

OR SCAN FOR quiz

Enter your email for your quizz results
and you're on your way!

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Rather than starring blanky at a screen wondering what your next step is, start downloading some gold here. We hope these little gems get your taste-buds tingling, brain buzzing and next thing you know.... you're itching to get your data-party started.  

The Survey Project Plan

15 Common Mistakes NOT to Make

25 Killer Questions to Cure Questionitis

Say goodbye to guessing and swipe 3 of the best FREEBIES around

gimme freebies

Perfect for binge reading on the beach?  Maybe not, but anyway let's go...

Download The Survey Project Plan

03

Download 15 Common Mistakes

02

Download 25 Killer Questions

01

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Enter your details and our 15 Common Mistakes FREEBIE will be wizzed to your inbox!

Replace me with your form embed code

By submitting my details I understand I will be added to the Dream Data database and consent to receiving communication every now and again (you can unsubscribe at any time)

Enter your details and our Survey Project Plan FREEBIE will be wizzed to your inbox!

Replace me with your form embed code

By submitting my details I understand I will be added to the Dream Data database and consent to receiving communication every now and again (you can unsubscribe at any time)

Getting the right size sample for your quantitative market research project is key to ensuring statistically significant results that can be confidently applied to your broader population. The formula is a little scary, so best to cheat your way out of this one and use our FREE calc.

You're very welcome! Here's the ultimate quick 30-second, FREE and easy way to calculate your required sample size.  Boom!

let's calculate

Wait for it, introducing your BFF Sample Size Calculator!

Don't procrastinate,
instead validate and iterate.

It's not actually you that decides, the data tells you.

#gamechanger

Fact, customers are people.  And while people are individual and complex beings, they all have similar cravings, needs and wants as human beings.  When you understand  the needs of your customer (no, really understand at a deep psych level) and where those needs fit, you can deliver more than imaginable and connect on a level that has soul, meaning and real outcomes. 

The power of customer insights come from sneak-peaking into the mind and really feeling the heart. Then when you have this information, WOW, you bring the big guns by having pure gold that informs your offerings, your products, your brand DNA. It crafts your language, tone, content, copy, messaging (...are you getting the picture huh?).  You are able to demonstrate genuine empathy and can powerfully:

01 Connect and talk to your audience in their very own words
02 Align your offerings with your community's everyday priorities
03 Deliver tangible outcomes for real life experiences
04 Fast track your business success by understanding the pysch of your tribe.




What do they want,
like really really want? 

Customer insights help us dive deep and truly understand what our people desire. They are the NUMBER #1 STRATEGY for business success.

And at this point, you 100% know the answers. You know confidently, categorically, positively and can stop the stalling, thinking, umming and arhhing.

At the core, we all seek to grow and accomplish things. This applies to your customers and to you in business. Whether it be personally, professionally or as a community, everyone is finding the place they belong and their higher purpose. When you understand this, you have the power to create a community of unwavering support, undeniable success and people that love how you show up serving them. It's as simple as the 'more you know, the more you'll grow'.

The clincher, marketing and customer research is how you get there.

Customer insights allows you to take the road directly from A to B and leave the long windy bends behind. It's the bridge and number #1 strategy to building a stand-out business.  
 
#gamechanger #tapthetribe

Let's go pro

Our 6-module Doing Data E-course is broken down into bite-size chunks, with only the critical steps included so small biz DIYers can just get on with the job and sprinkle that shit everywhere.

Learn how to run DIY research projects like a pro

Want to learn more?  If so, you may be interested in our Doing Data E-Course.